No matter what kind of business you are, capturing and holding your audience’s attention can be a constant struggle. As businesses strive to standout in a sea of visual content, innovative and flexible solutions like LED posters can help your business standout. Not only are LED posters eye catching, flexible, and dynamic, but they also offer a range of other significant benefits. In this article we will examine 5 key advantages provided by LED posters and similar digital signage, and discuss how you can incorporate them into your marketing strategy.
1. Visibility at Over 100 Feet
While most digital signage solutions are designed to capture the attention of customers already inside your establishment, LED posters are different. LED posters are designed to attract the attention of passersby at over 100 feet, regardless of the time of day or lighting conditions. Using dynamic brightness and advanced LED technology, this style of digital signage focuses on bringing in new customers so you can let your products and your staff do the talking.
2. Smart Brightness Control
No two spaces are alike, and this is especially true when it comes to their individual digital signage needs. Smart brightness control allows you to not only perfectly tailor your LED posters brightness to your space, but to set it to change throughout the day. This helpful setting ensures that your digital signage is always effective, day or night, and rain or shine. If your space has a unique lighting situation, then you can also take advantage of the LED poster’s other advanced settings to ensure a perfect fit.
3. Multiple Sizes and Orientations
Window facing digital signage is designed to attract the attention of passerby, without compromising the aesthetic of your establishment. To accomplish this, LED posters are available in multiple sizes and support various orientations, including the traditional portrait and landscape. Whether your location plans to use a mini LED poster, a standard LED poster, or even multiple posters, this flexibility will help you find your ideal personalized solution.
4. Energy Efficient and Long-Lasting
One of the biggest advantages of digital signage is the time and resources that it saves your business. Not only do LED posters save paper and reduce printing costs, but their longevity ensures a long-lasting environmentally friendly solution. Additionally, thanks to the advanced digital technology, one screen can replace multiple posters at once saving more time, money, and space.
5. Dynamically Schedule Images and Videos
The ability to dynamically schedule images and videos helps you level up your marketing initiatives and take full advantage of your window-facing digital signage. Replace multiple posters with one single screen, and seamlessly integrate video with your images, to maximize space and attract passerby. Furthermore, advanced scheduling technology allows you to ensure the right promotions reach the right passerby at the right time; this process is fully automated once it is set up, and can be changed at any time, for your convenience.
In Conclusion
LED posters are a digital signage technology that has revolutionized the marketing initiatives of businesses around the world. Not only do they save precious time and money, but they also attract passersby and help bring in new customers. Like other styles of digital signage, LED posters are a tool that offers endless possibilities and the ultimate flexibility. These are just a few of the features that make this tool useful, and there are many more for you to discover. If you have any questions, our resident digital signage experts would be more than happy to schedule a free demo.
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