As HD displays have become better and more affordable, digital signage has made its way into more and more businesses across industries. Digital signage is an attractive, eye-catching way to deliver information and create a branded atmosphere. Arriving at a time when online shopping was beginning to eat into traditional retail, early digital signage (which primarily used DVDs and TV monitors) helped provide dynamic video messaging in-store.
Since then digital signage has evolved. Custom messaging is easier and digital signage applications have expanded. Flat panels and touchscreens replaced TV monitors while computer-controlled content replaced DVDs. From digital menu boards to interactive touchscreen displays, video walls to portraits, digital signage plays an important role in restaurants, retail, hospitality, corporate environments, real estate, and healthcare. Today’s digital signage is optimized to deliver rich visual information, influence customers, engage audiences, and enhance the consumer experience.
Digital signage is spreading and Netvisual is providing full-service digital signage solution in a range of industries. Here’s a quick guide to how digital signage can help businesses in one of the many industries where we’ve provided digital signage solutions:
Restaurants
Digital menu boards have become must-haves for quick service and fast casual restaurants, while outdoor digital signs are used by restaurants of all types. According to Digital Signage Connection, 76 percent of consumers said they entered a business because they were engaged by the sign. Digital menu boards have a positive impact on sales, upsell better than employees, and reduce the costs of changing menus. Automatic dayparting makes it effortless to match the menu to the time of day.
Retail
Compelling video walls and dynamic digital signage improve the impact of promotional videos and have become instrumental in creating on-brand visual effects in-store. Video walls, screens on the shelf, and screens at the PoS give retailers influence on the floor and at the point of sale. Digital signage not only improves retail sales, it defines your brand. As online shopping bites into brick and mortar sales, digital signage helps stores stand out. Retail is another major industry where Netvisual digital signage makes a major impact.
Corporate Communication
Digital signage doesn’t just have to be consumer-facing. When it comes to digital signs for corporate businesses, your message is about connecting with your team, rapidly disseminating news and information, announcing events, and posting safety policies.
Real Estate
Digital signage for the real estate industry is designed to catch the attention of foot traffic outside real estate offices and in front of condo showrooms. Real estate agencies don’t always have the most compelling storefronts and foot traffic can easily miss them on busy commercial streets, but digital signage will catch the attention of homebuyers and property hunters. You can showcase your listings, display open houses, or publish updated mortgage rates.
These are only some of the businesses that benefit from digital signs for various industries and full-service treatment. Dental offices, retirement residences, golf clubs, hotels, and more can reap the benefits of digital signage. Contact Netvisual today to find out about installation, custom enclosures, custom digital signage setups, and cloud-based services. Digital signage is easy to manage and spreads your message.