Gone are the days of static paper-based lists; today, electronic directory displays equipped with interactive interfaces grace the entrances and lobbies of buildings, equipped with a variety of state of the art features. They offer a dynamic look at the occupants of your building, as well as an efficient way of navigating the services and businesses within. It is no surprise this modern digital lobby signage has become an industry staple, but what exactly are digital building directories?
What are Digital Building Directories?
Digital building directories, or digital lobby signage, are a type of digital signage specifically designed to replace traditional static building directories. This unique style of digital signage is equipped with a number of useful features such as remote management, interactive digital wayfinding, and more. Thanks to their dynamic and attractive design, they add a modern look to any building and demand attention. While office buildings are the most common place to find this kind of directory, they can also be found in schools, medical complexes, and residential buildings.
What are the Components of a Digital Building Directory?
Digital building directories are typically comprised of 3 main components:
- Digital Signage Hardware: The physical components of your electronic directory display, which can vary depending on medium and also maker. While some directories of signage may utilize commercial grade screens, others may use digital kiosks, interactive touch screen signage, or specially designed screens as well. In order to facilitate a network connection, digital signage hardware also typically includes a media player to receive and play your content.
- Digital Signage Software: This software is what enables the deployment, creation, editing, analysis, and scheduling of your content on your screens.
- Digital Signage Content: The content deployed on your digital signage, which can include a combination of images, video, text, audio, and more.
What are the Key Features of Digital Directories?
In order to facilitate quick changes, and an immersive atmosphere, digital building signage is typically equipped with a number of useful features. The features included may differ depending on your type of screen, as well as the purpose of your directory, however. Some of the more popular features of digital directories are:
- Dynamic Content: Digital signage allows for the easy creation and display of dynamic content, which can include text, images, videos, and animations. This flexibility enables businesses to update and customize their messages quickly.
- Remote Management: Remote management is a service offered by digital signage providers which allows you to change, update, and schedule your content through an online portal. Rather than ordering a new directory when tenants change, simply change the listing from a central location.
- Interactivity: Some digital directories offer interactivity features, including touch screen capabilities that allow users to engage with their content. Digital directories often provide user-friendly navigation, allowing visitors to easily search for a particular office, person, or service within the building. This can include features like alphabetical listings, category filters, or even a search function.
- Real-Time Information: Digital signage can display real-time information, such as news feeds, social media updates, weather forecasts, or live event schedules, providing relevant and timely content to your tenants and guests.
- Integration with Other Systems: Digital directories may be integrated with other building systems or databases, allowing for seamless updates and coordination with access control, security, or visitor management systems.
- Cost-Effective Updates: Rather then printing new physical signage every time you need to make a change, digital signage allows you to make changes instantly and in a cost-effective manner.
- Customization: Building owners or administrators can often customize the appearance and content of digital directories to align with the specific needs and branding of the building or complex.
Who Benefits from Digital Directories?
This style of modern digital directory has become so popular because it benefits both your tenants and your business. By leveraging modern technology and elevating your tenants experience, your business is the one who benefits the most in the end.
- The ability to enhance your visitors wayfinding ability with 3D and 2D maps.
- Easily advertise for local events, or promote availability to potential new tenants.
- Make changes on the fly to ensure all information is always accurate.
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