Modern digital signage is equipped with a number of features that make it a valuable asset to any business. While it is helpful to have a large number of features at your disposal, they can make choosing a digital signage display somewhat overwhelming. In this article we will outline just some of the more popular digital signage features, and discuss just what makes them so helpful.
Changing your Digital Signage Remotely
The ability to change your digital signage remotely in an instant is one of the biggest selling features for many businesses. This feature gives you the ultimate flexibility and control over your signage, allowing you to always ensure your displayed information is correct. For example, if your restaurant sells out of a popular menu item, you can update your digital menu boards to reflect that it is out of stock. Once the item comes back in stock, you can update your menus in an instant from anywhere in the world.
Edit Multiple Locations or Screens Simultaneously
This is an advanced version of the previously mentioned feature, which allows you to group and update any number of individual locations or screens simultaneously. For example, if you have multiple restaurants that share the same menu, you can save a lot of time and update every menu at once; this also works if all the screens are at the same location, such as when a building has identical directories in multiple places. Of course, these locations can still be updated individually if needed, ensuring you retain complete control.
Taking Advantage of Advanced Dayparting
Advanced dayparting is one of the most common yet useful features of digital signage, especially for businesses that like to plan ahead. This feature allows you to schedule changes in advance, and allows for both limited-time changes and recurring changes. For example, advanced dayparting could allow a business to change their menus for breakfast, lunch, and dinner; they could also, however, schedule the menu to change only for December 25th and then change back to normal.
Display Multiple Types of Media at Once
Digital displays are capable of utilizing multiple types of media at once, including videos, text, images, animations, and even audio. This flexibility allows your business to take full advantage of each type of media, and use the best type for each situation. Depending on the situation, you can also designate two different types of media to the same area; for example, adding a video into your image carousel.
Digital Signage with Enhanced Visibility
This feature is especially important when utilizing signage to attract customers or passerby, such as with window facing digital displays. While most displays are designed to attract attention and become a focal point of your establishment, there are screens designed to attract attention at long distances. For example, our LED Pro Posters can attract attention of passerby at over 100 feet, day or night, and come equipped with dynamic brightness settings. With the right content, and the right screen, you can easily maximize the visibility of your content, messages, and business.
Weatherproof Digital Signage for Outdoors
Utilizing digital signage in outdoor environments can be a bit daunting, especially if you live in a climate that is particularly wet or humid. Digital signage designed for outdoor environments is created with even the harshest Canadian conditions in mind, ensuring your investment well into the future. If you have any questions regarding which model best fits your local conditions, then please feel free to contact our experts or consult the specifics of the signage model itself on our website.
Safety and Emergency Communications
During emergencies and other critical situations your screens can activate a pre-programmed emergency mode. This built in emergency mode feature sets your displays to showcase only the most vital safety information, evacuation procedures, and emergency contact information. Ensure employee’s and customer’s safety and well-being with effective use of digital signage technology.
Touch Screen Capabilities and Integration
Certain models of digital signage come equipped with touch screen technology, to better enhance the experience of your guests and customers. While this feature is commonly used for digital directories, navigation, and wayfinding signage, it is also exceptionally useful for other industries such as retail and education as well. Touch screen digital signage is available in both indoor and outdoor models, depending on your companies specific needs.
In Conclusion
In conclusion, there are a large number of very helpful features that have helped make digital signage as popular as it is today. While these features may be somewhat overwhelming, focusing on the most popular features, and examining how they can meet your needs, is a great way to start. If you have any questions regarding digital signage, it’s features, or what type of signage is best for your specific needs, then our experts will be happy to assist you.
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